How to url cleaner without breaking your data

Links exported from an ad platform arrive with utm_source, fbclid and three tracking parameters glued on. Pasted into a spreadsheet, they make every row too wide to read and break later comparison.

You see this most often in affiliate reports, campaign exports, link audits. Find-and-replace on "utm_" leaves orphaned ampersands and query separators behind.

Doing it in four steps

1. Paste the links
2. Strip the tracking parameters
3. Check that business parameters survived
4. Copy the clean list

The whole thing runs locally in the browser tab: no upload, no account, no queue. When the page says "removed 37 lines", that number comes from the file you just pasted, not from a sample.

Business parameters such as color, size or page survive the pass, because deleting every query string breaks real links. The list is processed in one go, so a 400-row campaign export does not turn into 400 copy-paste operations.

For the full picture — imports, feeds, variants, identifiers — see the pillar guide: Shopify product data management.

Try it on your own file

Open URL Cleaner and paste a sample. It is free, it does not store anything, and you do not need an account. If the file is sensitive, save the page locally and run it offline.

Questions people ask

Does it remove everything?

No — only known tracking keys (utm_*, fbclid, gclid and similar). Business parameters stay.

Does it work on malformed URLs?

It reports them as invalid instead of guessing what you meant.